Social Media: LinkedIn, Facebook, Twitter, Blogging

What's the point of all of this?

How can I use social networking to promote my business?

Is it really worth my time?

Facebook has over 800 million active users, Twitter reaches over 80 million people each month, and there are representatives of every one of the Fortune 500 companies on LinkedIn.

Perhaps you have set up a profile on one or more of the social media sites, but wondered if it would be useful for marketing your business. Or maybe you’ve been hesitant to venture into this relatively new world of networking, thinking it may be a waste of time.

Architects, designers, engineers, contractors and other professionals in the building industry are using social media daily to:

• communicate with clients, prospects, and partners
• monitor the competition
• develop their brand
• increase visibility of their services
• position themselves as thought leaders and industry experts
• promote company news and events
• drive traffic to their websites

AEC companies are building business on social media, but more importantly, their clients and prospects use it for networking every day. Social media gives you an opportunity to be visible to your target audience regularly and level the marketing and public relations playing field, offering you many of the same media channels and promotional methods as the larger firms use.

Are you hesitant to use social media? Don’t know where to begin?

Architects, Engineers, Contractors, Interior Designers,  Facility Managers and Allied Professionals come join in the FREE social media workshop:

How the AEC Industry Uses Social Media

Friday, February 3, 2012

8:45 am – 10:00 am

or

Wednesday, February 8, 2012

6:15 pm – 7:30 pm

TechTown

Conference Room SS-1

440 Burroughs St.

Detroit, MI 48202

Get your questions answered and get ideas.

With over 20 years of AEC experience, Karen A, Davis of Building Industry Resources knows your business, your clients, your competition, and your community. Encouraging people to do their best and fulfill their dreams my passion. I want to position you as an industry leader.